JUAN SOTO
Business Category Manager, Coles

JUAN SOTO Business Category Manager, Coles​

WHAT HE NEEDED HELP WITH

Juan Soto is a senior product merchandising specialist (Category Manager) for a leading food retail business. He came to us seeking to attracting greater opportunities to build Juan’s career and achieve a promotion.

WHAT WE DID

We focused on Juan’s ‘WHY’ and his key professional strengths – his refined ability to create outcome driven relationships and excellent results. In supporting Juan to talk about his achievements, we found parallel strengths in his personal life through sports coaching and the interlinkage became obvious.

 

When combining a highly congruent set of insights in both professional and personal arenas with more knowledge into what is future-trending in retail, Juan now had a deeper level of understanding for his industry potential.

 

By developing Juan’s Personal Brand we also focused on how he could activate the Brand Spiral – which would further grow Juan’s Personal Brand. With a newly defined, authentic tone of voice we devised a LinkedIn strategy for Juan with recommendations for articles, content and community management.

THE RESULT

A new Executive role – promotion to Business Category Manager position at Coles.

Want a promotion, just like Juan Soto achieved after doing our Personal Branding Manager package? For him, it was an investment that really paid off.

INDUSTRY

Food Retail

SERVICES

Personal Branding

Social Media Strategy

SEO Content Strategy

Graphic Design

Juan Soto Colour Palette
Juan Soto Logo
Juan Soto Linkedin
"I would like to say a huge thankyou for the amazing personal branding experience I undertook. You and your team were super professional, engaged, prepared, dedicated and supportive of my quest to better define the person I am and explore my career ahead. The day I spent in Byron with you was one of the best professional development days I have ever had, as you took me through a journey of industry I play in, the competition and how to best prepare myself for the journey ahead."​
Juan Soto Head Shot
JUAN SOTO
Manager, Coles
"I would like to say a huge thankyou for the amazing personal branding experience I undertook. You and your team were super professional, engaged, prepared, dedicated and supportive of my quest to better define the person I am and explore my career ahead. The day I spent in Byron with you was one of the best professional development days I have ever had, as you took me through a journey of industry I play in, the competition and how to best prepare myself for the journey ahead."
Juan Soto Head Shot
JUAN SOTO
Manager, Coles
Want to know more about Personal Branding, before you speak to us?

Read our helpful guide: Personal Branding: The Essentials You Must Know.

 

When you start Personal Branding, you embark upon a growth journey. With Vim + Zest, you are carefully guided through a uniquely structured process that builds your visibility to the people who need to know about you and what you offer.

 

We show you the potential scope of opportunities available and diligently support you with sensitive care through the growth challenges.

 

We are your full support team every step of the way.

Personal Branding is one of the smartest marketing strategies available.