Actual Intelligence
Tech Talent and Consulting Firm
1
Successful
consultancy launch
250
LinkedIn reactions in the
first 3 days of launch
140
LinkedIn comments in
3 days, post-launch
Project Brief
With a career providing senior talent and coaching solutions at Google, Microsoft and Adobe, Phil Hatchard honed his extensive industry-based acumen, built a tier one network and developed a unique methodology that meets talent needs of a dynamic, fast-changing market. He partnered with Vim + Zest to launch his specialist consultancy, Actual Intelligence.
What We Did
Personal Branding, Styling, Photography, Social Media Strategy, SEO Content Strategy, Design, Website
We optimised the power of his leadership through a Personal Branding upgrade, established a brand identity for both Phil Hatchard and Actual Intelligence that articulates his point of difference and presents his service offerings. We built a Google optimised website and developed social media and content strategies that powered the launch of Actual Intelligence.
The Result
Actual Intelligence was successfully launched with a highly positive response to an enthusiastic and engaged market. Phil launched Actual Intelligence with a premium brand position, quickly building both audience awareness and trust. His key competitive advantage communicated in his authentic voice and strong messaging enables him to readily attract his ideal clients and grow sales conversions for his service offerings.
The website look and feel is amazing. I’m so proud of it!
So humbled by the overwhelmingly positive response to the public launch of Actual Intelligence. Thank you all so much.
Phil Hatchard
Managing Director, Actual Intelligence
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