Brand Build
Package: Custom

Vim + Zest focuses on growing customer relationships - the epicentre of all branding and marketing. We’ve honed our specialisation in accelerating brand growth, social engagement and website traffic.

Brand Build Custom

Designed for Your Needs

Brand establishment by highly experienced senior experts. Wellbeing brand creation: logo development with the visual signature you need. Brand strategy that makes your brand highly memorable. Inventive visuals, signature photography and video. Exceptional storytelling.

Who is this for?

You’re a wellbeing destination or enterprise. You seek to establish a new brand and visual identity, with a quality website and social media. Or you need a re-imagined brand to optimise new opportunities. You need a leading full-service creative agency as your partner.


Creating your brand is a journey of establishing your enterprise’s identity. Brands are relationship builders. Best done by experts. Clarity’s a must.

  • Brand Value Proposition
  • Vision, Mission & Values
  • Competitor & Audience analysis
  • Benchmarking: Best in class
  • Market Positioning
  • Naming, Tagline


Visuals that cut through visual clutter. Aid memorability and recall. Your brand’s standout logo and visual identity expresses your unique brand signature. 

  • Visual concept & development
  • Logo & visual Identity 
  • Mood board & colour palette
  • Icons, graphics
  • Photography & video 
  • Brand Style Guide


Brand strength that drives competitive advantage, boosts financial performance and builds customer loyalty. Strategic mapped for strong goal achievement.

  • Brand Personality
  • Tone of voice
  • Brand Narrative
  • Key Messages
  • Buyer Personas
  • Brand Launch Plan


A data-informed Marketing Plan: for results-driven ‘always on’ and tactical campaigns: social media, PR, promotions, SEO content and email marketing.

  • Marketing mix
  • Lead generation flywheel
  • PR campaign strategy
  • Paid media campaign
  • Marketing budget
  • Action plan & timeline


A well-designed, visually stunning website that is your tireless 24/7 worker: high functionality, strong web traffic, conversion optimised, content rich.

  • WordPress, Shopify 
  • Getty Elite imagery & video
  • SEO copy, with metadata
  • Mobile and tablet responsive
  • Ecommerce sales or bookings
  • East to update


Organic and paid social media campaigns filled with action-provoking content that sparks talkability and sales growth. Builds tribe and brand loyalty.

  • Social Media Strategy
  • Content ideation: 3 x pillars
  • Instagram Posts, Stories, Guides
  • Facebook, Pinterest, LinkedIn
  • Influencer and partner strategy
  • Community Management


Brochures, magazines, signage, consumer collateral and guest items are your finest salespeople. Beautiful to look at, tactile to hold, highly persuasive.

  • Magazine design & production
  • Brochures, flyers and I.M.s
  • Construction hoarding, banners
  • Signage and wayfaring
  • Customer and guest collateral
  • Posters and certificates


Personalised email marketing to strategically capture and nurture leads to growth conversions. Value-rich newsletters to upsell, refer and build sales.

  • Email Marketing Strategy
  • Editorial plan, content 
  • Upsell, referral EDMs
  • Promotional: sales EDM
  • Design of email templates
  • Installation into CRM


Targeted paid media campaigns that maximise customer acquisition, retention, and referral. Meeting buyers in their Pathway to Purchase/Booking journey.

  • Paid media plan
  • Advertising concept
  • Media buying
  • Search engine marketing
  • Press ad design & placement
  • Social media advertising

Web Traffic

Increasing website traffic and improving organic online search through Search Engine Optimisation. Building rankings, Google visibility and findability.

  • SEO Audit
  • Google analysis
  • Competitor traffic analysis
  • Keyword research
  • Keyword allocation
  • SEO metadata updates

Photo &

For brand elevation. Capture audience attention. Increase engagement with photo and video brand storytelling. Accelerated shareability. Technical excellence.

  • Portrait, lifestyle, interiors
  • TVC, explainer videos
  • Social video content
  • Storyboarding shoots
  • Procure photo & videographers
  • Pre and post-production

and PR

Strategically building relationships through Public Relations ensures that stakeholder communications and media campaigns are optimised for best results.

  • Concept media campaign
  • Media Strategy
  • Media releases 
  • PR company management
  • Issues Management
  • Launch event production

"exceptional customer service and ‘can do’ attitude"

Vim + Zest have been a strong support pillar to our resort’s marketing efforts since Elements of Byron opened.


They’re a wonderful full-service boutique agency, drawing on their team’s diversity, creativity and ideas to produce great design and persuasive copy for our resort.


They often suggest ideas and strategies that are over and above our brief. 


They’re an absolute delight to work with and have exceptional customer service and a ‘can-do’ attitude.

David Jones, Sales and Marketing Manager

Elements of Byron

Book a consultation

Vim + Zest: A team of data-informed storytellers and masterful designers who bring the world of our imagination into business for a better tomorrow.